Monday, 30 June 2014

Multilingual Marketing: Challenges with Translation in Digital & SEO

by Owain Lloyd-Williams

At Traffic Optimiser, we pride ourselves on our multilingual, multicultural digital marketing strategies that enable us to offer that little bit more to clients wishing to engage in activity across different markets.

Friday, 20 June 2014

Content Marketing in China: Taking Care with Censorship

by Owain Lloyd-Williams

When considering content marketing for China, there comes an added dilemma that every writer, content marketer, journalist and just about everybody under the media umbrella needs to remember – censorship.

Tuesday, 10 June 2014

How to Manipulate Google SERPs Like a Pro

Many of us in world of SEO are more than familiar with the variety of codes available for obtaining targeted results in Google SERPs. However, when it comes to fishing out what you want from the far-reaching ocean that is Google, it may be worth opting to use the URL bar as opposed to the Google search bar.

Friday, 6 June 2014

Panda 4.0: What Does It Mean for SEO and Content Marketing?

by Owain Lloyd-Williams

Another month, another Google algorithm update. May saw Google unleash the much-talked-about Panda 4.0 update, with its release coming in the most nonchalant way possible in the form of a casual tweet from Matt CuttsSo what does this mean for the world of SEO and content marketing?